33 涨价邮件这么写 .doc
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1、第三十三期:涨价邮件这么写 客户背景介绍:在环保事件之前,我从来没有给客户真正涨过价格,因原材料涨的太多了,只能向客户涨价,并且价格还超级不稳定,还在一路上涨。案例全过程:循序渐进小幅涨价打预防针正式发函涨价同行国际大卖家涨价消息刺激。可学习邮件:共 4 封。过程复盘:请配合音频学习,重点思维会在音频中强调。前言:下面几封邮件都是我真正要给客户涨价时写的第一次小幅涨价时Dear Jason,Good day!Pls find enclosed Urgent notice for price slightly going up, its not a sudden decision, actual
2、ly the raw material has keep raising up since last year, but we dont want to give much pressure to our client, we wait and think it may drop down after CNY holiday, however, its still keep raising, so now we have to adjust the price slightly, this slightly change would not influence you much, becaus
3、e our company had bare half of the raising cost to consider of our customer.Thanks for your understanding.Regards,Sarah点评:1. 语言尽量平缓不让客户感到焦虑,我只涨了你一点点;2. urgent notice 里面有涨价的详细数据分析以及新闻报道截图以证明真实性。涨价邮件二:环保导致价格再次上涨,且在上次涨价的基础上涨的更多了Dear Jason,Greetings.We have very important news to share with you today, t
4、he raw material cost is raising sharply now because China launched a new round of central environmental inspections.It is heard that about factories are going to be closed before this end of Sep.So,95% of enterpriseshave suffered situation like-1.most raw material prices have been risen, pictures ca
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